 |
 |
 |
 |
 |
 |
 |
 |
|
 |
|
| site
design and hosting: pg advertising and design [sudbury] |
|
| In December, 2004, the Public Advisory Committee recommended that the SARA Group conduct a telephone poll to determine knowledge and interest about the Sudbury Soils Study.
· 606 residences were contacted · 32% know about the Sudbury Soils Study · 83% correctly identified statements describing the study · 24% say there is nothing that would encourage them to participate in the study · Only 1% have visited the study website (http://www.sudburysoilsstudy.com) · 48% have heard about the study in the Sudbury Star · 33% have heard about the study on the television news The Communications Sub-committee for the Sudbury Soils Study recommended a more localized, grass-roots approach to communicating about the study, and more television coverage. Other recommendations include: · Personal contact with local interest groups and key community leaders · Increase television news coverage · Utilize Public Service Announcements and community television networks (like Channel 10) for study news updates · Develop information for students (high school, college and university) · Presentations to Lions Clubs, Chamber of Commerce, politicians · Presentations at Public Advisory Committee (PAC) meetings to educate the public · Inco’s President’s Breakfast (focus on environment) · Canadian Institute for Mining Conference · Op-ed pieces in local papers monthly · Restoration workshop Laurentian University February, 2005 |
|